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SELECTED WORK 02

Bulgari
Connected warranty card

A permanent material object designed to connect an individual product with information, warranty conditions and services that can evolve around it.

Front view of the satin gold-tone Bulgari connected warranty card
PROJECT

Connected warranty card

CLIENT

Bulgari

OBJECT

Satin metal card

INTERACTION

QR-linked product and warranty access

THE OBJECT

A physical key,
not disposable collateral.

The card was developed to retain the presence expected of a luxury object while providing direct access to product discovery and warranty conditions. Material, marking, code and digital destination form one coordinated system.

Low perspective view of the Bulgari card showing its thin metal construction and satin finish
Low-profile metal construction and controlled satin finish.
Reverse of the Bulgari metal warranty card with QR code and neutralised serial number
Product access, warranty information and an anonymised serial reference.
PHYSICAL LAYER

Presence first.

The weight, edge, radius, finish and restrained relief allow the card to be perceived as part of the product experience rather than an accessory to it.

DATA LAYER

One correspondence.

The machine-readable identifier and serial reference are conceived as coordinated elements of the product record, with content managed beyond the life of printed documentation.

RELATED CAPABILITY

Connected metal cards,
engineered around purpose.

Explore the capability